An in-depth analysis of a lifestyle investment portfolio, focused on maximizing the value of physical assets.
A client with a collection of premium watches and limited-edition accessories struggled to determine the correct market value and optimize sales margins. The luxury consumer goods market fluctuates heavily, leading to uncertainty about the best strategy for sales and logistics.
We conducted a detailed valuation based on historical auction data and current market trends. Subsequently, we developed a logistics management plan for the storage and transport of the goods, including insurance and certification, to preserve their value.
Through a structured process, we brought the collection to market in phases. We used a combination of private sales and auctions, supported by a targeted marketing campaign aimed at collectors. Logistics were outsourced to a specialized partner for premium goods.
The total sales revenue exceeded the initial estimate by 18%. The margin optimization led to a net profit increase of 22% compared to the original forecast. The client now has a repeatable model for future lifestyle investments.
+18%
Extra revenue vs. estimate22%
Net profit increase3 months
Project turnaround time